JTP Revives Telford Homes’ East London Chrisp Street Scheme

Key Points

• JTP Architects commissioned to redesign the Chrisp Street Market regeneration scheme in Poplar, east London.
• Previous Sheppard Robson-designed scheme stalled due to compliance issues with updated government fire safety regulations.
• New plans include up to 580 homes, 675 shared-living homes, and 650 student accommodation rooms within 12 buildings up to 29 storeys.
• Scheme also includes 44,000 sq ft of office space, a replacement Iceland supermarket, and refurbishment of the outdoor market.
• The development is a collaboration between developer Telford Homes and housing association Poplar Harca.
• Original Sheppard Robson scheme approved in 2018 with 19 buildings up to 25 storeys and 643 homes; construction started in 2021 but paused.
• New plans to be submitted to Tower Hamlets Council in early 2026; extant permission to be withdrawn.
• New scheme construction to occur in four phases, beginning late 2027, with completion expected by early 2034.
• Social rent and shared ownership homes to be delivered by Poplar Harca.
• Challenges cited include rising construction costs, evolving fire safety regulations (Building Safety Act), and new inspection requirements from the Building Safety Regulator.

What is the background of the Chrisp Street Market redevelopment scheme?

As reported by Housing Today, the redevelopment of Chrisp Street Market in Poplar, east London, was initially designed by Sheppard Robson with plans for 19 new buildings up to 25 storeys high housing 643 homes alongside office space and a cinema. This Sheppard Robson scheme received approval in 2018, and construction commenced in 2021. However, the project was paused because it failed to meet updated government fire safety regulations, requiring a redesign to comply with the new standards.​

Why is JTP Architects redesigning the scheme?

Developer Telford Homes and housing association Poplar Harca have appointed JTP Architects to create a new vision and submit revised plans after the original Sheppard Robson scheme stalled. According to JTP’s official site and their engagement announcements, the redevelopment is now focused on a comprehensive, residential-led mixed-use approach. JTP is also working with place consultants AND London to involve the community in co-creating the new vision while preparing a new planning application for submission to Tower Hamlets Council early in 2026.​

What are the new design proposals by JTP for Chrisp Street Market?

The new proposals for the 3.7-hectare site include up to 580 homes, 675 shared-living homes, and 650 student accommodation rooms across 12 buildings reaching up to 29 storeys high. The scheme will also comprise 44,000 square feet of office space and a replacement Iceland supermarket, alongside refurbishing the existing outdoor market. The redevelopment aims to revitalise the town centre with improved shops and facilities while retaining its historic market character.​

How has fire safety regulation affected the redevelopment?

As explained by the development team and highlighted by building industry sources, the original scheme was delayed due to the introduction of the Building Safety Act and evolving government fire safety regulations. These changes required revisiting the design to ensure compliance, including obtaining new inspection approvals from the Building Safety Regulator, specifically the gateway 2 sign off before construction could proceed. Extra delays also resulted from the implementation of a new inspection regime, rising construction costs, and the economic environment shifting significantly since the original permission was granted.​

What is the construction timeline for the new scheme?

Telford Homes indicated that the old planning permission would be withdrawn and replaced with a fresh application to Tower Hamlets Council in early 2026. The redevelopment will occur in four phases, with construction on the first phase expected to begin in late 2027. The full scheme is anticipated to be completed by early 2034. Poplar Harca will manage delivery of the social rent and shared ownership homes within the development.​

What role will Poplar Harca play in the regeneration?

Poplar Harca, as the housing association partner in the project, will lead the delivery of social rent and shared ownership homes, contributing to affordable housing provision in the regenerated area. The partnership with Telford Homes aims to balance private market housing with affordable options, supporting the local community and boosting the area’s residential options.​

How is the community involved in shaping the new vision?

JTP Architects and consultants AND London have engaged with local residents and stakeholders to co-create the redevelopment vision. Events held in 2025 invited community input to ensure the new design reflects local needs and heritage, sustaining the character of Chrisp Street while upgrading its facilities. This community-led approach sits alongside urban renewal goals including new restaurants, social and arts hubs, pocket parks, and improved public realm to foster an evening economy.​

What is the significance of Chrisp Street Market regeneration for Poplar?

Chrisp Street Market holds historical and cultural importance as a central shopping and social area within Poplar. Revitalising the market and surrounding area aims to restore it as the heart of the community, balancing new residential growth with retention of retail and market traditions. The regeneration aligns with initiatives to boost local businesses, provide more homes including affordable options, and improve public spaces, creating a sustainable, mixed-use town centre for the future.