Key Points
- Greystar has topped out Stratford Mill, a major build-to-rent development in East London.
- Stratford Mill will provide 247 new homes, comprising 205 rental units managed by Greystar and 42 affordable homes by Sovereign Network Group (SNG).
- The project is part of the regeneration of Queen Elizabeth Olympic Park and is expected to open to residents in 2026.
- Greystar acquired the site in 2023 and secured a £68.5 million debt facility in 2024 for the project.
- The development is branded under Greystar’s European rental living brand, Momento.
- Greystar’s pipeline growth includes new projects such as Momento Barking, Momento Hayes, and Momento Staines-upon-Thames.
- Key company executives from Greystar, GRAHAM, and SNG praised the milestone highlighting teamwork and confidence in the London rental market.
What is the significance of Greystar’s topping out at Stratford Mill?
As reported by the Greystar press office, the topping out of Stratford Mill marks a crucial milestone in Greystar’s UK development pipeline. Daniel Thompson, Managing Director – UK Development at Greystar, explained that despite current market challenges, advancing this project demonstrates confidence in the strong rental housing sector in London. He stated,
“The topping out of Stratford Mill marks an important step forward for our UK development pipeline. In a challenging market, maintaining momentum on projects like this shows our confidence in the strength and resilience of the rental sector. It also recognises the hard work and collaboration of our team, our partners and the local community.”
This major construction achievement signals Greystar’s ongoing commitment to providing professionally managed rental homes at scale across the UK, reflecting a long-term belief in the London housing market.
Where is Stratford Mill located and what are the development details?
Stratford Mill is situated in the heart of Stratford’s Pudding Mill area, close to the Queen Elizabeth Olympic Park. The development will provide a total of 247 homes. Of these, 205 are rental units that Greystar will professionally manage, operating under its European rental brand, Momento. The remaining 42 affordable homes will be managed by housing association Sovereign Network Group (SNG).
The development aims to create a new residential neighbourhood with excellent transport links, and access to employment, cultural venues, and leisure facilities. Shared landscaped public spaces and resident amenities form a key part of the design, promoting wellbeing and community connection.
How is Greystar financing Stratford Mill, and what challenges has it overcome?
According to Greystar’s announcements, the company acquired the Stratford Mill site in 2023. To support construction and delivery, it secured a £68.5 million debt facility in 2024. Greystar highlighted the project’s progress despite ongoing construction and financing challenges affecting the wider market. This reflects Greystar’s operational expertise and robust financial planning.
Pat O’Hare, Regional Director at GRAHAM, the construction partner on the project, commented on the milestone as reported by the company. He said,
“This milestone reflects the dedication and professionalism of everyone involved. Reaching this stage on programme, amid wider market pressures, underlines the focus and expertise of the delivery team. We look forward to completing the next phase of works.”
What role does Sovereign Network Group play in Stratford Mill?
SNG, a housing association, is responsible for operating 42 affordable homes within Stratford Mill. Paul Haines, Construction and Delivery Director at SNG, praised the partnership in delivering quality affordable homes with access to good transport and jobs. In the company’s statement, he said,
“It’s fantastic to see this development reach another key milestone. Through partnership working we’re able to deliver good affordable homes for people with access to excellent transport and jobs in this exciting corner of East London.”
This highlights the collaboration between private development and social housing sectors in the project.
What amenities and lifestyle does Momento Stratford promise to residents?
Momento Stratford is designed for long-term urban renters. Greystar emphasises a modern living experience with thoughtfully designed apartments, alongside extensive shared amenity spaces that foster community, convenience, and resident wellbeing. Greystar’s operational model ensures professional management and consistent service quality for the residents.
This new community at Stratford Mill will join Greystar’s expanding Momento portfolio, which already includes Momento Barking, Momento Hayes, and the upcoming Momento Staines-upon-Thames. As per Greystar’s communications, the Momento brand aims to serve Europe’s undersupplied rental markets by offering a network of professionally managed homes designed for contemporary urban lifestyles.
How does Stratford Mill fit within Greystar’s wider European strategy?
Greystar continues its European expansion under the Momento brand. The portfolio now spans locations in London (Barking, Hayes, Staines-upon-Thames) and cities such as Vienna and Berlin. The acquisition of Barking Wharf in September 2025 and the recent opening of Momento Hayes reinforce Greystar’s commitment to creating high-quality rental housing in undersupplied urban areas.
Through Momento, Greystar combines modern apartment living with high-quality amenities, services, and community spaces, aiming to create vibrant neighbourhoods for renters. This build-to-rent approach reflects shifting housing preferences in Europe, where rental demand is rising.
Greystar’s topping out of Stratford Mill highlights the company’s resilience and ambitions in East London’s rental housing sector. The development’s focus on mix tenure, resident amenities, and connection to local infrastructure demonstrates a modern approach to urban regeneration initiatives. The collaboration with Sovereign Network Group adds a valuable affordable housing component, underlining a multi-stakeholder effort to address London’s diverse housing needs.
The project’s progress amidst market uncertainties reveals investor confidence in London’s long-term rental market growth, which Greystar aims to capitalise on with its expanding Momento brand across the UK and Europe. With Stratford Mill expected to welcome residents in 2026, the scheme represents a significant contribution to East London’s evolving residential landscape.
