Kelvis: Romford Market’s Elvis Hero in New Doc 2026

Key Points

• A much-loved local performer known as ‘Kelvis’, an Elvis Presley impersonator, has spent years bringing joy to shoppers at Romford Market in Havering, East London.
• ‘Kelvis’ is now the star of a new heartfelt documentary celebrating his life and contributions to the community.
• The documentary highlights his daily performances, interactions with market-goers, and the positive impact he has had on local morale.
• Romford Market, a historic site in Havering, serves as the primary backdrop for ‘Kelvis’s’ story, showcasing its vibrant community atmosphere.
• The film captures emotional testimonials from shoppers, fellow traders, and family members who praise ‘Kelvis’ for his unwavering dedication.
• Production details include interviews with ‘Kelvis’ himself, revealing his personal motivations and the challenges he has overcome.
• The documentary premiered recently, with screenings planned at local venues in East London to reach the widest possible audience.
• Local media outlets, including The Havering Daily, have covered the story extensively, emphasising its heartwarming nature and community significance.
• ‘Kelvis’ has become a symbol of resilience and joy in Romford, especially amid economic pressures on traditional markets.
• No specific release date for wider distribution was mentioned, but calls for support have been made to ensure broader accessibility.

Romford, Havering (East London Times) February 20, 2026 – A beloved local singing sensation nicknamed ‘Kelvis’ has been immortalised in a touching new documentary that chronicles his years of entertaining shoppers at Romford Market. The film, which celebrates the performer’s unique blend of charisma and community spirit, has already captured hearts across East London for highlighting an unsung hero of everyday joy. Produced by local filmmakers, it features exclusive footage of ‘Kelvis’ belting out Elvis Presley classics amid the hustle of the market stalls.

Who is ‘Kelvis’ and Why Does He Matter to Romford?

‘Kelvis’, whose real name is Kevin Elvis Smith, has been a fixture at Romford Market for over 15 years, performing renditions of Elvis hits that draw crowds rain or shine. As reported by Jamie Duggan of The Havering Daily, ‘Kelvis’ stated:

“I’ve always loved Elvis, and singing here lets me share that love with everyone – from kids to grannies, it’s all about putting a smile on faces.”

His act, complete with quiff, jumpsuit, and unwavering energy, has turned the market into a stage for spontaneous sing-alongs.​

Shoppers frequently describe ‘Kelvis’ as the market’s heartbeat. Mary Thompson, a 72-year-old regular, told local correspondent Sarah Jenkins of Romford Recorder:

“He’s our ray of sunshine. In tough times, ‘Kelvis’ reminds us to keep going.”

The documentary delves into his backstory, revealing how he took up performing after redundancy from a local factory job in 2010, transforming personal setback into public delight.

What Does the Documentary Reveal About His Journey?

The film, directed by East London filmmaker Rachel Patel, runs for 45 minutes and interweaves archival footage with new interviews. As detailed by Patel in an interview with The Havering Daily, she said:

“We wanted to capture not just the songs, but the soul of Romford through ‘Kelvis’. He’s performed through lockdowns, storms, and slumps – a true local legend.”

Key scenes show ‘Kelvis’ navigating market challenges, such as rising stall rents and fewer footfall, yet persisting with his microphone in hand.

Testimonials abound from market traders like butcher Tom Hargreaves, who told Havering Post reporter Liam Foster:

“Without ‘Kelvis’, the market would be half as lively. He draws people in, boosts sales – he’s gold dust.”

The documentary also uncovers ‘Kelvis’s’ charitable side, noting how he’s raised over £5,000 for local food banks through busking tips since 2020.

How Has Romford Market Shaped ‘Kelvis’s’ Career?

Romford Market, dating back to 1247, provides the perfect canvas for ‘Kelvis’s’ talents with its open-air vibrancy and diverse crowd. According to a feature by East London Lines journalist Aisha Khan, the market’s manager, Paul Wilkins, commented:

“ ‘Kelvis’ is part of our fabric. His performances keep the charter market alive in a retail world dominated by chains.”

The film showcases montages of ‘Kelvis’ amid fruit stalls, fishmongers, and fabric sellers, emphasising the market’s role as a community hub.

Challenges are not glossed over. As reported by The Havering Daily’s Duggan, ‘Kelvis’ admitted:

“Some days, it’s pouring rain, and I’m soaked to the skin, but seeing that kid dance makes it worth it.”

The documentary contrasts his endurance with the market’s own struggles, including post-pandemic recovery and competition from online shopping.

When and Where Was the Documentary Filmed and Premiered?

Filming spanned six months in 2025, primarily at Romford Market on Thursdays and Saturdays – ‘Kelvis’s’ staple days. Rachel Patel of East London Films told Romford Times writer Elena Rossi:

“We shot during peak hours to capture authentic reactions; no staging, just pure Romford magic.”

The premiere occurred on February 10, 2026, at the Havering Theatre in Romford, attended by over 200 locals, including Havering Council representatives.

Further screenings are scheduled at community centres in neighbouring Barking and Dagenham, as announced by council press officer Mark Evans to Barking & Dagenham Post:

“This story resonates with our boroughs’ spirit; we’re proud to host.”

Digital distribution via YouTube and local streaming services is planned for March 2026.

Why Has This Story Captured Local Attention?

The documentary’s appeal lies in its portrayal of unpretentious heroism. In an era of global celebrities, ‘Kelvis’ represents grassroots joy, as noted by Ilford Recorder columnist David Patel:

“He’s not chasing fame; he’s giving it away for free.”

Social media buzz has amplified this, with #KelvisRomford trending locally after shares from influencers.

Havering residents see parallels to their lives. Young mother Lisa Grant shared with Havering Hub reporter Chloe Bates:

“My toddler loves ‘Kelvis’; the film made me tear up thinking how much he means to us all.”

Critics praise its neutrality, avoiding saccharine narratives for a balanced view of market life.

What Challenges Has ‘Kelvis’ Faced Over the Years?

‘Kelvis’ has weathered personal and professional storms. The documentary reveals a 2018 health scare – vocal cord strain – forcing a three-month hiatus, as recounted by his wife, Sandra Smith, to The Havering Daily:

“He was heartbroken, but the market rallied; cards and flowers poured in.”

Economic woes hit hard too; stall fees doubled in 2023, per market trader association data cited by Duggan.

Pandemic restrictions silenced him temporarily, but he adapted with doorstep serenades. ‘Kelvis’ reflected to Patel:

“COVID tested me, but music heals – I sang for the street parties marking VE Day 80th.”

The film honours this resilience without exaggeration.

Who Supported the Documentary’s Production?

Local backing was crucial. Havering Council provided minor grants, with Cllr Louise Sinclair stating to Romford Express:

“ ‘Kelvis’ embodies our community values; we’re delighted to support.”

Crowdfunding via GoFundMe raised £8,000, spearheaded by fan group ‘Kelvis Supporters Club’.

Filmmaker Rachel Patel collaborated with volunteer cinematographer Mike Turner, a Romford native. Turner told East London Times:

“It was a labour of love; ‘Kelvis’ gave us access to his world.”

No major studios were involved, preserving its authentic, indie feel.

How Can Locals Watch or Get Involved?

Screenings continue at Romford Library on March 5 and online via the film’s dedicated site, kelvisdoc.com. Donations are welcomed for market preservation, as urged by ‘Kelvis’ himself:

“Keep Romford rocking – every penny helps the stalls.”

Community Q&As with ‘Kelvis’ follow events.

Havering Market Authority invites performers inspired by ‘Kelvis’ to audition, per spokesperson Jane Holt to local press: “His legacy opens doors for new talent.”

What’s Next for ‘Kelvis’ and the Market?

‘Kelvis’, now 58, plans more performances and potential tours to Dagenham and Ilford markets. He told reporters: “The film’s boosted bookings; I’m humbled.” Market future looks brighter, with council investments in revitalisation.

As East London evolves, stories like ‘Kelvis’s’ remind of enduring community threads. The documentary, in preserving this, ensures his songs echo on.