But one in five say they feel the opposite as Nextdoor launches its Treat Map to help families plan safe trick-or-treat routes
New research from Nextdoor, the essential neighbourhood network, reveals that nearly a third (31%) of Brits say their neighbourhood is safer today for trick-or-treating when compared to five years ago.
This year, the neighbourhood network discovered that Halloween activity is on the rise in local communities. More than half of Brits (51%) plan to welcome trick-or-treaters, with 13% doing so for the first time. And when it comes to where you’re most likely to be greeted by ghosts, ghouls and goblins, Nextdoor’s data reveals that Croydon, Merton and Barnet are the London boroughs where locals can expect generous treats and stand out decorations.
However, understandable concerns from the public remain when it comes to opening doors to people they don’t know and vice versa. Parents said they’re conscious that their kids are likely to interact with people they’ve not met before (13%), while other worries included bullying or pranks (8%) and food safety (6%).
In turn, when asked what would make Halloween feel more inclusive to the community, the most popular suggestions were better lighting in local areas (27%), extra police or community patrols (22%), neighbourhood maps to guide families safely (20%) and community-organised trick-or-treat zones (18%).
For the one in five Brits calling for neighbourhood maps, there’s good news: Nextdoor has re-launched its annual Treat Map, helping neighbours discover which houses are participating in Halloween this year.
From now until the 31st of October, neighbours can add a pin to the Treat Map to share whether they will be giving out sweets or putting on a spooky display. The resource helps people plan the best routes and ways that they can enjoy Halloween together.
“Halloween continues to grow in popularity across the UK,”
says Alice Skeats, Head of Partnerships at Nextdoor. “It’s a day of the year where neighbours really come together – from families heading out trick-or-treating to those getting extra creative with decorations and enjoying the spirit of spooky season. This year, people are going big, with nearly three-quarters of Gen Z and Millennials planning to make an extra effort with decorating their homes for little witches and wizards!
“If you’re welcoming trick-or-treaters this year, make sure to add a pin to our Treat Map! It’s an exciting way to get involved and ensures families include you in their routes.”
“Our other top tips for a safe and enjoyable night include wearing bright clothing to ensure you’re visible, especially where street lighting is dim, ensuring children are accompanied by a trusted adult and being considerate of those who might not wish to join in. Happy trick-or-treating!”
