Key Points
- Havering’s Mayor, Councillor Maggie Themastoclis, officially launched the borough’s 2026 Poppy Appeal at The Mercury Shopping Centre in Romford on Thursday, 22 October 2026.
- Civic leaders, local MPs Andrew Rosindell and Julia Lopez, Havering Council leader Councillor Keith Prince AM, and Royal British Legion (RBL) volunteers assembled to mark the start of the fundraising drive.
- The campaign raises vital funds to support serving military personnel, veterans, and their families with housing, recovery, wellbeing, care, and access to benefits.
- Mayor Themastoclis praised the long-standing 20-year commitment of The Mercury Shopping Centre and paid tribute to the dedication of local volunteer collectors.
- National records show that last year’s Poppy Appeal raised £56.6 million, with every local contribution feeding into this essential welfare network.
Romford (East London Times) October 23, 2026 – Havering officially launched its 2026 Poppy Appeal yesterday, Thursday 22 October, with Mayor Councillor Maggie Themastoclis leading civic tributes to the Armed Forces community during a ceremony hosted at The Mercury Shopping Centre in Romford. The annual gathering brought together local political leaders, Members of Parliament, and representatives of the Royal British Legion to mark the beginning of the borough’s remembrance period and to mobilize public fundraising support for serving military personnel, veterans, and military families.
- Key Points
- How Did Local Leaders Mark the Launch of the 2026 Poppy Appeal in Havering?
- What Does the Poppy Represent for the Havering Community and Armed Forces?
- What Tributes Were Paid by Local Members of Parliament?
- Background of the Poppy Appeal Development
- Prediction: How Will This Development Affect the Local Havering Community and Armed Forces Beneficiaries?
How Did Local Leaders Mark the Launch of the 2026 Poppy Appeal in Havering?
The launch event at The Mercury Shopping Centre convened prominent figures from across Havering’s civic and political spectrum. Joining Mayor Themastoclis were Havering Council leader Councillor Keith Prince AM, Romford MP Andrew Rosindell, and Hornchurch and Upminster MP Julia Lopez. Councillor Bailey Nash-Gardner and Terry Brown also attended alongside members and volunteers of the Royal British Legion, who manage the distribution and sale of poppies across the borough throughout the campaign.
Opening the proceedings, Mayor Themastoclis expressed formal gratitude to the Romford branch of the Royal British Legion for organising the assembly, whilst thanking the venue for its enduring hospitality.
“The Mercury has supported the Royal British Legion for more than 20 years, and that longstanding commitment is a wonderful example of a local organisation standing alongside our Armed Forces community,” stated Mayor Themastoclis during her address.
The Mayor further commended the grassroots network of volunteers who will be deployed across commercial hubs and transit points over the coming weeks. Addressing the collectors directly, Mayor Themastoclis remarked:
“You are the public face of the Appeal in our town centres, shops, stations and neighbourhoods. Your dedication allows people across Havering to take part in a national act of remembrance and support.”
What Does the Poppy Represent for the Havering Community and Armed Forces?
During her speech, Mayor Themastoclis emphasized the enduring cultural and welfare significance of the traditional poppy symbol, defining it as an emblem of nationwide solidarity and individual gratitude.
“The poppy is a simple symbol, but it carries a powerful message,” Mayor Themastoclis stated. “Wearing one is a personal act of thanks, respect and solidarity with serving personnel, veterans, their families and the bereaved.”
Beyond its symbolic role, the Mayor highlighted the concrete welfare services financed through public donations. Money raised by the appeal delivers practical assistance to members of the Armed Forces community, encompassing support with housing, essential living costs, physical and mental recovery, general wellbeing, care services, and guidance for navigating state benefits and compensation claims.
Referencing the wider financial impact of the initiative, Mayor Themastoclis noted that the national Poppy Appeal raised £56.6 million during the previous year’s campaign, directly aiding individuals and families navigating difficult circumstances.
“Every donation made here in Havering contributes to that vital work,” Mayor Themastoclis added.
What Tributes Were Paid by Local Members of Parliament?
Parliamentary representatives for the borough also delivered speeches reflecting on the historical and personal importance of the Poppy Appeal and the service of military veterans.
Romford MP Andrew Rosindell and Hornchurch and Upminster MP Julia Lopez both addressed the assembled gathering, underlining the imperative of honoring past and present service personnel. In his address, Mr Rosindell paid tribute to service members who had fought across various historical conflicts, drawing on personal connections by referencing the military service of his own father.
The parliamentary addresses concluded the formal proceedings, establishing the framework for local volunteers to begin public fundraising efforts across Havering’s town centres, transport hubs, and residential neighbourhoods leading up to Remembrance Sunday.
Background of the Poppy Appeal Development
The Poppy Appeal is the Royal British Legion’s principal annual fundraising campaign, held each autumn in the weeks leading up to Remembrance Sunday. Established in 1921 following the devastation of the First World War, the red poppy was adopted as a symbol of remembrance inspired by John McCrae’s poem In Flanders Fields. Over the past century, the campaign has evolved from assisting soldiers returning from the Western Front into a comprehensive welfare network supporting contemporary service personnel, veterans of subsequent conflicts, and their dependents.
In local authorities such as the London Borough of Havering, the appeal relies on coordinated efforts between municipal councils, local Royal British Legion branches, commercial venues, and community volunteers. Annual launches hosted at central retail sites like Romford’s The Mercury Shopping Centre serve as the formal kick-off for localized fundraising drives that fund national RBL programmes, including crisis grants, specialist dementia care, rehabilitation centres, and legal assistance for veterans.
Prediction: How Will This Development Affect the Local Havering Community and Armed Forces Beneficiaries?
The formal launch of the 2026 Poppy Appeal is expected to directly impact both the immediate Havering populace and the broader beneficiary community of the Royal British Legion in several practical ways:
- Increased Local Fundraising Visibility: The prominent endorsement by civic figures and local MPs will likely boost public participation across high-footfall areas in Romford, Hornchurch, and Upminster, ensuring strong retail and transit-based donation collection rates over the next three weeks.
- Sustained Local Welfare Access: Funds raised through Havering’s local contributions will feed directly into the RBL’s central funds, ensuring local veterans and military families in East London continue to receive rapid assistance for housing security, debt advice, and mobility care.
- Strengthened Civic Engagement: The continued involvement of local venues like The Mercury Shopping Centre reinforces public-private community partnerships, encouraging local businesses to maintain active corporate social responsibility ties with veteran support charities.
- Intergenerational Remembrance Awareness: Public launches and volunteer street collections across Havering’s town centres serve to maintain awareness among younger generations regarding the historical and ongoing sacrifices of the UK Armed Forces.

